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Media Planning + Buying

Nov 30, 2015

Media agnostic marketing strategies should focus on one thing: acquiring and retaining customers at an effective cost using the highest performing marketing channels available. Strategic planning and research, regardless of product category, target audience or marketing objectives, are the cornerstones of our marketing strategies that are profitable and scalable. Building a successful plan requires pre-planning intelligence, competitive analysis, adherence to best practices, detailed forecasting and flawless execution.

Competencies cut across both B2B and B2C verticals, as well as non-profit, with expertise in eCommerce, Drive to Retail, Shopper Marketing, Awareness and Lead Generation strategies. Our award-winning approach is capable of orchestrating a story across multiple consumer touchpoints, while balancing reach, frequency and the impact of convergence.

• Paid Search • SEO • Social Media • Programmatic Display • Native • Affiliate Marketing • Direct Mail • Insert Media • Print Media • Broadcast • Mass Media • Experiential & Events • Connected TV • Out of Home • Digital Radio •  Influencer • Email Marketing • Lead Generation