Media Horizons Hosts Webinar Series on Analytics

Join Media Horizons for a two-part webinar series featuring Tips for Maximizing the Value of Your Google Analytics Data and Attribution. 

Part I: Insider Tips for Maximizing the Value of Your Google Analytics Data

Join us on Wednesday, April 27 at 2-2:45 PM EDT for an educational session with helpful tips and tricks for how to unlock the true power of your Google Analytics data…and ultimately enhance your brand’s success. Tips covered will be account setup, cross-domain tracking, reporting in the UI, the importance of UTMs, how to properly set up goals and events, custom reports, GA vs. GA360, and Google Data Studio integration.

Part II: Everyone’s Talking About Attribution: Here’s What You Need to Know

Join us on Wednesday, May 4 at 2-2:45 PM EDT for a discussion about attribution. Attribution is one of the big marketing buzzwords, but with so much confusion about what it is and how it works, brands have been slow to adapt. In this session, we will give you the key information to successfully foray into the attribution space and supercharge your marketing with the power of data. Topics featured will be what attribution is (including the key benefits), types of digital attribution models, online to offline attribution, top attribution providers, and how to get started with attribution.