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Press Release - January 5, 2012Media Horizons Inc. Names Erica DePalma as Vice President, Digital MarketingFormer Vice President, Digital at Novus Media (Omnicom Media Group) has a decade of experience in digital marketing strategy, media buying and execution. Norwalk, CT, January 5, 2012 – Industry leading marketing services firm Media Horizons Inc. today announced the hiring of Erica DePalma as Vice President, Digital Marketing as the company continues to grow and expand. In this role she will oversee Digital strategy, media planning and execution for the company’s digital marketing efforts on behalf of its clients. Ms. DePalma has a decade of experience in successful customer acquisition and retention driving sales and profits for her clients. Most recently she was Vice President, Digital at Novus Media, an Omnicom Media Group company. Prior to that she was Associate Director of Media at Digitas / Modem Media. Erica has received industry recognition by DM News as a “Top 30 Under 30” and by Media Magazine as a “Rising Media Star”. She also served as a Board Member of 212, New York’s Interactive Advertising Club. “Given her experience developing and executing acquisition marketing campaigns in the online and mobile space for numerous clients, Erica will be able to make an immediate impact and contribute to our ongoing growth” said Media Horizons’ CEO Jim Kabakow. “She brings strong strategic and executional digital expertise and skills that will help us identify and pursue new opportunities for our clients. We’re glad to welcome Erica to the Media Horizons team.” About Media Horizons Inc. Media Horizons helps companies cost effectively generate new customers and maximize their lifetime value. Founded in 1988, MHI is an industry leading marketing services firm that offers a complete suite of services to provide measurable marketing solutions. Our core expertise is in driving revenue and profits wherever the customer prefers to transact – via website, phone or mail. Our team excels in Strategy, Research, Media Planning & Buying, Creative & Production, Analytics, Customer Marketing, Partnership Marketing and Customer Asset Management. For more information, please visit www.mediahorizons.com. Please connect with us on Twitter@mediahorizons. Contact: Joanna Soulios, Corporate Communications Manager (203) 604-1713 jsoulios@mediahorizons.com |
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